Manav Rachna International Institute of Research and Studies Join Hands with Adgcraft as the PR Partner for MediaVerse 2025
Adgcraft, one of India’s most trusted PR agencies, has joined hands with Manav Rachna International Institute of Research and Studies as the PR partner for MediaVerse 2025, the flagship communication event hosted by the Department of Journalism and Mass Communication, Manav Rachna International Institute of Research and Studies (MRIIRS) as their PR Partner. The collaboration is designed to enhance students’ understanding of real-world public relations practices, offering them first-hand exposure to how strategic communication and media relations function within the industry.
With the theme “Clicks, Content, and Credibility: Strategic Communication in a Hyperlinked World,” the event brings together young communicators, PR strategists, and media aspirants from across the country to explore the evolving dimensions of trust and authenticity in modern communication. The event features a mix of intellectually engaging and creatively charged competitions such as PR Shark Tank, Crisis Clicks: The Real-Time PR Challenge, Behind the Buzz: The PR Storyroom, Canvas of Credibility, and Slogan Shastra, designed to test strategic thinking, creativity, and ethical decision-making in real-time PR scenarios.
Speaking on the association, Abhinay Kumar Singh, Founder and Managing Director, Adgcraft, said, “We are delighted to collaborate with Manav Rachna International Institute of Research and Studies for MediaVerse 2025, a platform that celebrates the future of communication. At Adgcraft, we believe in nurturing young talent and promoting the power of authentic storytelling that drives credibility and change. This partnership reflects our commitment to empowering voices that will define tomorrow’s PR and media landscape.”
As a fast-growing national agency, Adgcraft has consistently shown purpose-led storytelling, helping over 200 brands build trust, authenticity, and thought leadership. The agency has offices in Noida, Lucknow, Mumbai, Gujarat, and Bengaluru, catering to clients across sectors including education, technology, lifestyle, Real estate, and Health.
