Let the resplendent beauty of Amer redefine your world – Presenting the new Amer Canvas Collection

May 25, 2022

Let the resplendent beauty of Amer redefine your world – Presenting the new Amer Canvas Collection
Let the resplendent beauty of Amer redefine your world – Presenting the new Amer Canvas Collection
Let the resplendent beauty of Amer redefine your world – Presenting the new Amer Canvas Collection
Let the resplendent beauty of Amer redefine your world – Presenting the new Amer Canvas Collection
Let the resplendent beauty of Amer redefine your world – Presenting the new Amer Canvas Collection
Let the resplendent beauty of Amer redefine your world – Presenting the new Amer Canvas Collection
Let the resplendent beauty of Amer redefine your world – Presenting the new Amer Canvas Collection
Let the resplendent beauty of Amer redefine your world – Presenting the new Amer Canvas Collection
Let the resplendent beauty of Amer redefine your world – Presenting the new Amer Canvas Collection
Let the resplendent beauty of Amer redefine your world – Presenting the new Amer Canvas Collection

Let the resplendent beauty of Amer redefine your world – Presenting the new Amer Canvas Collection

May 2022, National – “Art is not what you see, but what you make others see” – Edgar Degas  

True to the proverb, Obeetee Carpets, has launched a refreshing new collection - the Amer Canvas. The collection is one of its kind and attempts to paint Indian homes with the grandeur of the magnificent Amer Fort in Jaipur Rajasthan. 

Essentially a summer collection, what sets Amer Canvas apart, is the fact that it is inspired in entirety by the motifs and patterns derived from the architecture of the ancient Amer Fort of Jaipur. The elements of this collection are rich in colour, depicting the flora, fauna and geometrical engravings that narrate the story of the glorious Rajputana past. 

Since its inception, OBEETEE Carpets has strived to combine traditional Indian elements with modern aesthetics and design elements in a beautiful amalgamation. While a majority of collections from the house of Obeetee, play with subdued hues and modern colour palettes, the Amer Canvas collection comes in as a breath of fresh air best suited for the summers. Infact, it sets out to break the season barrier that exists in the minds of most carpet users. The carpets of Amer Canvas are made of premium recycled silk, Sardinian wool and hand spun viscose. 

The collection is now available in the Mumbai & Delhi stores of Obeetee. The collection is also available online on www.obeetee.in

About OBEETEE

Founded in 1920, OBEETEE is one of the oldest and largest hand-woven rug companies in not only India but also the world. Expanding over a century, OBEETEE has garnered an undisputed reputation in terms of its brilliance. With over 25,000 artisans dedicated to the creation of extraordinary rugs, OBEETEE boasts of a community that sustains its existence and excellence.

The uniqueness and regality of OBEETEE is undeniable, and the Rashtrapati Bhavan, which houses two beautiful OBEETEE creations, is in agreement. In addition to that, innumerable prominent people have experienced and recognized the world of OBEETEE over the years.
OBEETEE has the greatest in-house rug-making capabilities in India, powered by their modern dyeing plant and ever-inspired design department. They constantly employ new textures and designs, and house over 4,000 color-fast shades of wool in their bank. OBEETEE was the first company to receive the SA 8000:2001 certification for Social Accountability. The company does an endless array of things to give back to the community. From supporting children's education, women’s vocational training, public health, and sanitation, to numerous environmentally conscious efforts, OBEETEE is by the people, of the people, for the people. 

Website – www.obeetee.in